Encouraging people to venture inside your shop or restaurant for a closer look is a top priority for every business owner with customer-facing premises. But getting customers from behind the device into the store can be a tricky situation. We’ve asked our community what works best for them, here are a few insider tips.
- Use your website to promote special deals.
Every business has a website but the trick isn’t selling online, it’s getting to consumers to the store. Use your website’s home page to promote special deals or promotions. If you’re a restaurant, offer treats on days your foot traffic is lowest. One client, gives away a cup of free coffee and pastry in the winter months to anyone who visits her Caribbean restaurant. This is great way to get new customers into your restaurant and a great treat for your already local customers.
Enhance your reach by sharing your promotion on social media too!
- Offer Demonstration
Selling a particular complex product? Use your website to provide introduction and then invite customer for a live demonstration in store. Our friends at a local dentistry, uses their website to encourage customers to brush properly and they do a special in store demonstration for young kids on the proper way of brushing.
- Offer FREE Wi-Fi
Restaurants and cafes that offer free Wi-Fi see an increase in traffic and returning customers. Update your website to include your Wi-Fi feature and let Google’s search ability do the rest. Our friends at a local café indicated that since they shared on their website that they have free Wi-Fi, they have seen a significant increase in folks that come in for working lunches.
With Fillay’s easy editing tool, you are able to make changes and upload new promotions and deals easy. Our free “secured” hosting services will help search engines prioritize your results which will keep you ahead of the competition.
Have your mobile optimized website up and running in as little as 24 hours, claim your FREE demo here: https://fillay.com/contact